SPOR HİZMETLERİNDE SADAKAT ÖLÇEĞİ: BİR GEÇERLİK VE GÜVENİRLİK ÇALIŞMASI

Zafer ÇİMEN, Halil SAROL, Bülent GÜRBÜZ, Erman ÖNCÜ

Özet


çalışmasını yapmaktır. Çalışmanın örneklem grubunu Ankara’daki sağlık ve zindelik kulüplerine üye olan 111 erkek ve 99 kadın katılımcı oluşturmaktadır. Ölçekte yer alan tüm ifadeler %5’li Likert tipi ölçek üzerinden değerlendirilmiştir. SHSÖ ölçeğinin faktör yapısını test etmek için Doğrulayıcı Faktör Analizi (DFA) kullanılmıştır. SHSÖ’nün 8 faktörlü yapısı Maksimum Olabilirlik tahmin yöntemi temel alınarak analiz edilmiştir. Ölçeğin alt boyutlarına ilişkin iç-tutarlık katsayıları Cronbach alfa güvenirlik katsayısı ile hesaplanmıştır. Ölçeğin eşzamanlı geçerliğine kanıt sağlamak amacıyla Pearson Korelasyon Analizi ile faktörler arasındaki korelasyonlar incelenmiştir. Analiz sonuçları, Yaklaşık Hataların Ortalama Karekökü (RMSEA) = 0.09, Karşılaştırmalı Uyum İndeksi (CFI) ve Fazlalık Uyum İndeksi (IFI) = 0.93 ve Tucker-Lewis İndeksi’nin = 0.91 olduğunu göstermiştir. Bu uyum indeksi değerlerine göre test edilen modelin kabul edilebilir olduğu söylenebilir. Analiz sonuçları, ölçeğin alt boyutları için hesaplanan Cronbach alfa değerlerinin 0.73-0.95 arasında değiştiğini ve tüm alt boyutlar için 0.70 değerinden yüksek olduğunu ortaya koymuştur. Sonuç olarak, T-SHSÖ’nün test edilen 8 faktörlü yapısının spor hizmetlerinde sadakati belirlemek için geçerli ve güvenilir bir ölçme aracı olduğu ifade edilebilir.
Anahtar Kelimeler: Spor Hizmeti, Sadakat, Geçerlilik, Güvenirlilik

Tam Metin:

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